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Corolla Cross Hybrid Electric Launch in Pakistan Next Month?

Jawad  29 Nov 2023   565
Corolla Cross Hybrid Electric Launch in Pakistan Next Month?

Corolla Cross Hybrid Electric Launch in Pakistan Next Month?

The Toyota Corolla Cross stands as one of the most eagerly awaited locally assembled crossover SUVs in Pakistan. Indus Motor Company (IMC) has allocated a substantial investment of $100 million towards the development of hybrid vehicles in Pakistan, with the Corolla Cross being the inaugural product of this significant endeavor. While rumors have circulated about the impending launch of the Corolla Cross in Pakistan, Toyota Pakistan has recently initiated a teaser campaign, intensifying speculation and signaling that the unveiling is imminent, scheduled for this December.

This teaser campaign, prominently featured on both television and digital platforms, aims to dispel five prevalent myths circulating in the market while highlighting the advantages of the renowned Toyota Hybrid Technology. The campaign subtly showcases the Toyota Hybrid logo on the grill and the Hybrid badge, leaving little doubt that it pertains to the forthcoming Corolla Cross.

The first myth tackled in the teaser revolves around the fuel efficiency of the Toyota Hybrid Electric CSUVCorolla Cross, promising more miles with less fuel consumption. Given the escalating fuel prices in Pakistan, consumers are actively seeking sustainable alternatives, making the locally assembled Toyota Hybrid Electric vehicle an attractive proposition.


The second myth alluded to in the teaser suggests Toyota's commitment to driving towards a greener future. This initiative aligns with global sustainability goals, addressing climate change concerns and offering the potential for job creation and increased exports.

Positioning itself as a pioneer in the hybrid revolution, Toyota, as the third myth dispels, has a longstanding history of leading the way in Hybrid Electric vehicles globally, and the Corolla Cross aims to extend this legacy to Pakistan.

Addressing battery health concerns associated with hybrid vehicles, the fourth myth centers on Toyota's dedication to self-charging hybrid technology, a feature that promises to be a game-changer in the market.


Lastly, the teaser assures potential buyers of the reliable after-sales service that Toyota is renowned for globally. With 56 premium dealerships in Pakistan, Toyota is committed to delivering trustworthy after-sales service for its hybrid vehicles.

As anticipation builds for the arrival of the Hybrid Electric Toyota Corolla Cross in Pakistan, the teaser campaign serves to generate excitement while dispelling common myths associated with hybrid vehicles. With its groundbreaking features, commitment to fuel efficiency, and dedication to environmental sustainability, the Corolla Cross is poised to make a lasting impact on the Pakistani automotive landscape. Brace yourselves for the future of driving as the Hybrid Electric Toyota Corolla Cross makes its debut this December 2023.





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