Dewan Motors Starts Kia Cars Production In Pakistan




Dewan Motors Starts Kia Cars Production In Pakistan
Dewan Farooq Motors announced that they have signed an agreement with South Korean automobile giant, Kia Motors. Under Technology License Agreement, Dewan Motors will assemble the Kia cars in Pakistan. The company has issued the notification to Pakistan Stocks Exchange (PSX) and said that Dewan Motors Limited signed TLA with Kia Corporation, for the production / assemble of the vehicles. The customers should note that Dewan Motors Starts Kia Cars Production in Pakistan.
Expected Tussle or Not?
Kia is already producing the cars in Pakistan after making partnership with the local partner, Lucky Motors. The companies have made the joint collaboration, which focuses on the crossover SUV segments and the company has launched the cars like Sportage, Sorento, and Stonic and there is one hatchback, Kia Picanto. This company will create the interesting competition in local market and Kia will also work with two local partners.
It is worth mentioning that Kia did not sign the exclusive Joint Venture agreement. Lucky Motors is also assembling the French Peugeot cars in Pakistan and this company is free to sign the agreement with another Pakistan company in order to start the production and assembly.
Dewan Farooque Motor’s Statement
The officials of the company said that the company would produce and assemble the light commercial vehicles of Kia Motors in Pakistan. He also spoke about the potential tussle with Kia and said that he would not start the production of hatchback and crossover SUV segment for some time.
It is also mentioned that the company, Dewan has set up its own manufacturing plant with necessary facilities and Kia cars will be produced in this plant. The company will start the assembly of the car within one year.
Kia Light Commercial Vehicles
Kia has started the production of two light commercial vehicles, K2700 and K2500. If Dewan introduces these two vehicles in Pakistan also, then they will be in the position to compete with the companies like Hyundai Shehzore.
What are your feelings about this agreement signed between Dewan Farooq Motors and Kia Corporation? Please share your thoughts in the comment section.
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