Highlights from the Dealer Event for the New Kia Sportage

Wajahat

24 Jan 2025

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Highlights from the Dealer Event for the New Kia Sportage

Kia Sportage has long been a favorite in the crossover SUV category since it was first introduced in Pakistan six years ago. It has gained substantial popularity, with over 41,000 units on the roads today. The Sportage has proven itself as a dependable, high-quality vehicle, favored for its resale value, build quality, and long-lasting performance.

Insights from the Latest Dealer Event

Last week, Kia hosted a dealer event where the upcoming model of the Sportage was revealed. This has sparked interest among buyers and enthusiasts, with many questioning whether Kia is releasing a discontinued version or a completely new model check Kia Sportage Price in Pakistan.

Kia’s New Move: Sportage L

The latest iteration of the Kia Sportage comes in two wheelbase variants: Short Wheelbase (2,680 mm) and Long Wheelbase (2,755 mm). The version destined for Pakistan is the Sportage L, which is the long wheelbase variant that was introduced in 2024 across Middle Eastern, African, and UAE markets.

Difference in Size

The Sportage L is 6.5 inches longer than the model previously sold in Pakistan. This increase in length means more legroom, better stability, and additional cargo space for enhanced comfort.

Dealer Event Highlights: What’s New in the Kia Sportage L?

During the dealer event, various new features of the Sportage L were showcased, which could excite potential buyers. Here’s a breakdown:

Exterior Design

The Sportage L boasts several eye-catching exterior features, including:

Boomerang-style LED DRLs that provide a unique look.
A star-chain grille that adds to the vehicle's aggressive styling.
Distinctive alloy rims for each variant, making every version stand out.

Powertrain and Performance

The Sportage L will come with petrol and hybrid powertrain options. The key features are:

A 2.0L Smartstream engine offering better efficiency compared to the older Nu 2.0L GDI engine.
The HEV model is powered by a 1.6L Turbocharged GDI Smartstream engine, the same engine available in the Hyundai Santa Fe.

Interior Comfort and Technology

Inside the cabin, the Sportage L offers:

Dual 12.3-inch curved panoramic displays for a futuristic touch.
Paddle shifters that enhance the driving experience.
Harman Kardon speakers for superior sound quality.
A striking Carmine red interior, adding a bold aesthetic.

Advanced Driver Assistance Systems (ADAS)

The Sportage L comes equipped with a suite of ADAS features similar to those found in the Sonata N Line. These include:

Forward Collision Assist
Blind-Spot Assist
Smart Cruise Control
Lane Keeping Assist

These features ensure a safer and more enjoyable driving experience.

Price Expectations: What Will It Cost in Pakistan?

The Sportage L has been compared to the Hyundai Santa Fe at the event. Both vehicles share several features, including:

1.6T HEV engines
6AT transmission
Harman Kardon audio systems

However, the Sportage L stands out with more advanced ADAS features and is a newer model, while the Santa Fe has two additional seats in its trunk.

It is anticipated that the price of the Sportage L will be in the range of PKR 14 million, aligning closely with the Santa Fe.

How Will Customers React?

Ultimately, it’s the customer response that will determine the success of the Sportage L. While the Haval brand, a Chinese contender, has managed to make its mark in Pakistan at PKR 12 million, it faces challenges due to its newer dealer network and perceived quality. On the other hand, the Sportage L has a dedicated fanbase and offers a mix of advanced features such as hybrid powertrain and a modern design.

Will the Sportage L live up to its hype and attract significant customer attention? Or will it face tough competition, like the Santa Fe and Haval? Only time will tell how the market will respond.

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