Mazda3 Celebrates 20 Years of an Ongoing Legacy

Jawad

08 Nov 2023

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Mazda3 Celebrates 20 Years of an Ongoing Legacy

The Mazda3, often considered an unsung hero among Japanese sedans, is now celebrating 20 years of an enduring legacy. While Pakistani auto buyers today are more familiar with brands like Toyota, Honda, and Suzuki, the Mazda3 has a remarkable history and remains a notable rival to cars like the Toyota Corolla and Honda Civic.

The Beginning of a New Era

The journey of the Mazda3 started in 1999 when Mazda embarked on a project to replace their outdated Familia/323/Protegé models with fresh hatchback and sedan designs. Led by lead designer Hideki Suzuki, Mazda's design centers in Germany, Japan, and the United States collaborated on this project. The project came to life when Hasip Girgin's design was chosen in 2001, leading to the debut of the first-generation Mazda3 at the Frankfurt Motor Show in 2003. It quickly gained popularity for its affordability, driving pleasure, and quality.

A Legacy of Performance

In 2006, Mazda introduced the performance-oriented Mazda3 MPS (Mazda Performance Series), equipped with a powerful 2.3-liter turbocharged engine, earning praise from both the media and customers.

Evolution and Innovation

The second generation of the Mazda3 arrived in 2008, featuring Skyactiv technology and performance versions. The MPS performance model returned, continuing to be a popular choice among consumers and the media.

The Third Generation and Technological Advancements

The third generation Mazda3, introduced in 2013, brought Skyactiv technology, a new chassis, Kodo design language, and a commitment to sustainability. Mazda even explored compressed natural gas and hybrid technology.

The Fourth Generation and Design Excellence

The fourth generation, unveiled in 2018, marked Mazda's ambition for a premium driving experience. It introduced the e-Skyactiv X engine and incorporated high-tensile steel for top-notch safety.

100th-Anniversary Special Edition

In 2020, a special 100th-anniversary edition of the Mazda3 was released, featuring design elements inspired by Mazda's first passenger car, the R360 Coupe.

Mazda3's Impact and the Future

With over 6 million units sold worldwide, the Mazda3 has been a significant contributor to Mazda's reputation. Its legacy showcases Mazda's commitment to safety, design, innovation, and driving enjoyment. As the Mazda3 celebrates its 20th anniversary, its future promises to be equally exciting.

The Unfulfilled Presence of Mazda in Pakistan

While Mazda vehicles, particularly the Mazda3, have garnered praise, it's disappointing that they are no longer accessible in Pakistan. They offered a compelling alternative to vehicles like the Corolla and Civic.

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