Toyota Crown 2023 Achieves Top Safety Award

Toyota Crown 2023 Achieves Top Safety Award
The 2023 Toyota Crown has earned the coveted Top Safety Pick+ Award from the Insurance Institute for Highway Safety (IIHS). This prestigious recognition underlines the commitment to safety in this lifted mid-size sedan.
Crash-Test Excellence
The Toyota Crown 2023 exhibited impressive performance in crash tests, securing Good ratings across all categories. It particularly excelled in the small overlap front crash evaluation, as witnessed in a video demonstration. Additionally, the updated side test earned the Crown a resounding Good rating.


Advanced Crash Prevention System
A significant accolade for the Crown is its front crash prevention system, which received a Superior rating under both day and night conditions. This further emphasizes the car's dedication to ensuring your safety on the road.
Headlight Ratings
While the entry-level XLE trim's headlights received an Acceptable rating, the lighting system on the Limited and Premium grades achieved a Good rating. The latter versions feature the advanced Quad-LED setup, providing superior visibility while driving.
Diverse Powertrain Options
Toyota offers the 2023 Crown with two distinct powertrain options, allowing drivers to choose based on their preferences.
Standard Setup: XLE and Limited Trims
- Engine: 2.5-liter four-cylinder with two electric motors
- Transmission: Continuously Variable Transmission (CVT)
- Drive: All-wheel drive
Hybrid Max Powertrain: Platinum Trim
- Engine: Turbocharged 2.4-liter four-cylinder with two electric motors
- Transmission: Six-speed automatic with paddle shifters
- Power: 340 horsepower
- Drive: All-wheel drive with E-Four Advanced system
Pricing and Value
Starting at $41,145, including the $1,095 destination charge, the 2023 Crown combines safety with sophistication. The availability of the Hybrid Max powertrain in the Platinum trim enhances performance and driving dynamics.
Toyota's commitment to the Crown series is evident with the recent addition of the Crown Sport crossover in Japan. This taller, shorter, and wider model brings excitement to the Crown lineup.
Top Safety Pick+ Designation
The Toyota Crown joins an elite group of Toyota models awarded IIHS's Top Safety Pick+ designation for 2023. This includes popular models like the Camry, Highlander, Prius, Sienna, and Tundra. Other models, such as the Corolla, Corolla Cross, RAV4, and Venza, proudly display the Top Safety Pick badge.
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