Toyota Ready with Fresh Combustion Engine Models




Toyota Ready with Fresh Combustion Engine Models
Toyota's former CEO and current President boldly asserts, "Internal Combustion Engines will never go old-fashioned," casting doubt on the imminent rise of electric vehicles, especially in regions like Pakistan where they remain shrouded in myths.
As a powerhouse in the Asian automotive market, Toyota boasted significant sales in 2023, reaching 11,233,039 units worldwide. However, electric vehicles (EVs) constituted a mere 0.9% of this figure, totaling 104,018 cars combined by Toyota and its luxury division, Lexus. Consequently, the company is doubling down on internal combustion engine production. Chairman Akio Toyoda rationalizes this decision by highlighting the extensive market reach of the brand, catering to billions living without reliable access to electricity, thereby safeguarding buyer trust.
Amidst skepticism surrounding EV infrastructure, the President anticipates a cap of 30% market share for battery EVs due to the sluggish pace of charging infrastructure development worldwide. Notably, General Motors' withdrawal from plug-in hybrid initiatives in North America underscores these concerns.
While Toyota retains its dominance in the automotive sector, it's committed to a strategic pivot towards electric mobility. Despite affirming plans to bolster combustion engine production, the announcement signals a paradigm shift for Lexus, Toyota's luxury marque, which pledges to cease gasoline car production.
Embracing a cautious approach towards an all-electric future, Toyota champions hydrogen-burning combustion engines as a viable alternative to electric propulsion. Reflecting on its pioneering role in hybrid technology since the iconic 1997 Prius launch, the company advocates for a diversified approach to mobility, emphasizing consumer choice with options ranging from gasoline and hybrid to fuel-cell EVs.
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