FAW Ready to Launch V2 in Pakistan

The automobile segment of Pakistan got the long awaited addition in 1300 cc hatchback category in January 2015. The people can know about the launch of Faw V2 and they will know about the behavior of the Pakistani consumers after the launching of V2 in the country and it brings me to point out the fact that V2 was not the instant success and it has managed to turn the doubter to delve in believe. Al-Haj FAW is not completely managed to the desired Pakistani consumers.
• Any new auto manufacturer cannot tap into potential of market until they start their production in and for specific demographic area.
• In conjunction with above mentioned fact, it is impossible to start fabrication of all components for automobile at a location o r plant. If their support is not provided, this process is going to end up taxing on both finances and schedule of the company.
Solution:

The company officials confessed in the past that Al-Haj FAW was making plan to assemble V2 in Pakistan and the top officials of the company disclosed that the first batch of the locally assembled V2 vehicles will be introduced in the local market by end of May 2017.
Most of the people were expecting this introduction of the vehicle in 2016 but due to lack of infrastructure, support from the local vendors and lack of the stable auto-policy, it has played the role to slow down the plans of the company. The company is increasing the launch of the locally assembled V2 in Pakistan the consumers will have to know more about it:
• There will not be a significant price change of this car.
• The initial car will be introduced in the market with manual transmission and it will be followed up with automatic variant.
• The Company is giving attention on the improvement of interior & exteriors’ build quality.
• Officials do not speak up about the feature list, but they are hinting at some surprises.
• The official launch date is yet to be announced but the company higher-ups have remarked to expect it in May of this year.
Al-Haj FAW is offering three years and 60,000 kilometers of warranty with its products and without any additional cost as opposed to industry standard two years and 50,000 kilometers enhanced warranty, which was offered by majority of key automobile manufacturers in Pakistan. The behavior of the company and the increased investment points towards its serious attitude. In simple words, Pakistan gained its fourth major auto manufacturer than most of the industry experts had predicted earlier.
Most of the recent auto policy was gone into effect and the things o r local automotive industry has gone haywire. The investors have the interest in left and right and the existing market players had to take the initiative of A-games so that they can sustain their market share and they can also maintain the good will of the public. These initiatives of the companies are the welcome relief for the local businesses and the consumers. They are completing CPEC quickly and it is the catalyst, which is awaiting to show their growth in Pakistani automotive market.